My copywriter extracted a line from my copy from the first Gym Movement salesletter.
“Every day, a new PR.”
We used this as a byline for the Gym Movement Header.
Dave Dellanave, one of our coaches
and owners of the Movement Minneapolis,
introduced the use of:
That caused a little bit of a backlash.
A common response to that claim was,
“Sure, that’s easy. Just do a new movement. That’s a guaranteed PR.”
That may be…
but what we do
through adherence to the Gym Movement Protocol
is to primarily do
what tests well.
Not do what’s new…
Do what tests well.
When we do, we get a PR.
That means we get either an
intensity, density or volume PR
in a movement pattern.
For those that don’t know…
- An intensity PR has to do with more load on the bar than before.
- A volume PR has to do with more total work done than before.
- A density PR has to do with more work done per unit of time than before.
Real out there, huh?
So, what constitutes a PR?
A PR is simply:
More than before.
Intensity, Density and Volume aren’t the only PRs.
They aren’t the only movement quantities.
Another movement quantity to consider
is Range of Motion, or flexibility.
A new pattern would constitute
a new ROM, or flexibility, PR.
It’s somewhat rare to have
an entirely new movement pattern test well,
but when it does…
I think that is one of the best kinds of PRs.
When a new movement tests well for you,
that evidences that more movement
is positively adaptive for you.
Let me state that another way.
It evidences that:
You are more positively adaptive.
Think that applies only to movement,
particularly Gym Movement?
Not by a longshot.
A new skill
A new food
A new supplement
A new thought
A new feeling
A new ANYTHING
is cause for celebration.
More things are good for you.
More things can make a better you.
More of your potential has been realized.
You are more than before.
Understand that this doesn’t apply solely to eustress.
Those who understand the implications of elastic physiology,
understand that the only way to move forward,
to trend up and to the right,
is to go both up and down.
When you can recover from distress you’ve never had before,
understand this is positively adaptive, too.
So what do you do with this information?
- Keep testing for new movements in the gym.
- Keep testing for new foods.
- Keep testing for new supplements.
- Keep putting your beliefs to the test.
- Keep testing.
You won’t always be able to do new things
but you will be able to do more of the same…
not the same,
MORE of the same.
Understand that more of the same
will lead to more of the new.
Know that life is up and down.
If you hit a new low and you recover,
A new high is on the way.
A new PR is on the way.
You will soon be more…
more than before.
And that is what #PReveryday is about.